Marketing Executive - Part Time or Full Time

The job

The marketing executive’s role is to ensure that as much of the target market as possible know about our company, working to engage people in initial conversations about our products and services. The role covers the full marketing lifecycle and will help contribute to the ongoing business strategy.

Key Responsibilities

• Help define value proposition and create a message to position the organisation in the market
• Help define the ideal customer profile
• Help define the thought processes and buying patterns of the ideal customer
• Coordinate and manage the production of marketing assets including blogs, editorials and white papers
• Work with digital marketing executive to create new assets and manage social media channels
• Ensure that created assets are placed into the appropriate places in the public domain.
• Help to identify lists of potential customers to match to the ideal customer profile.

Additional Responsibilities

• Help to shape the messaging and positioning in proposals.
• Attend networking events to understand the state of the art in the market and competitor positioning.
• Manage relationships with partners
• Potentially present at occasional conferences/events

Key Skills

• Strong attention to detail.
• Good organisation and planning skills.
• Creativity and writing skills.
• Adaptability.
• Good communication skills
• Commercial awareness.

Other Requirements/ Qualifications

• Ideal candidate will have a degree (2:1) or above
• Experience in a marketing strategy role.