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Senior Customer Relationship Manager Executive Head office - Digital

Employer
CarpetRight
Location
Purfleet, Essex
Salary
£Competitive
Closing date
26 Jul 2020

Job Details

For over 30 years, we’ve helped people transform their homes through finding the flooring that’s right for their lifestyle. Not only helping them find that perfect floor but providing a full end-to-end service, irrespective of whether the customer’s journey starts in store or online.

That’s where you come in!

You will be responsible for,

Input into and execute the CRM strategy across all customer segments, working closely with the wider digital marketing, trade and analytics teams to address customer specific opportunities.

Actively plan and carry out CRM and email initiatives, campaigns, project roadmaps and ongoing activity in line with business goals and requirements.

Managing all customer & prospect email communications, including promotional newsletter emails, customer service emails, sales pipeline. Utilising marketing automation and predictive modelling to evolve a 1-2-1 direct marketing approach - sending the right message, to the right person, at the right time and in the right channel.

Developing intelligent segmentation by working with wider ecommerce teams and ESP

Using data and insight to identify customer life-time values and model segmentation to drive customer value and retention.

What you will need,

  • Strong ‘hands-on’ eCRM marketing experience, working with automated solutions
  • Strong understanding of current online marketing concepts, strategy and best practice.
  • Use of analytics and customer insights to evidence performance and implement optimisations.
  • High attention to detail
  • Self-motivated, tenacious and hard working
  • Strong organisation, prioritisation and time management capabilities.

Our obsession for finding the right fit isn’t just for customers but you too. The role is based at our Purfleet office and is Monday to Friday. We have free parking on site, lovely food in our on-site subsidised staff restaurant and a friendly bunch of people to work with!

Company

Nearly everything you walk on or sleep in, we sell. Probably more than you ever imagined, from carpets to artificial grass, rugs to beds and mattresses. A business 50 years in the making and a market leading retailer like no other.

We promote flexible working and equality within the workplace. Whether you’re seeking a long term career with structured development and a clear path for progression or part time work during school hours, evenings or weekends – we are able to offer a variety of opportunities to suit you.

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