Email Marketing Executive
We’re looking for an Email Marketing Executive to join the Digital Marketing team and support our Total Platform clients.
Reporting to the Senior Marketing Executive, the ideal candidate will be a keen problem solver; able to work within a large, global team of marketers. This role will deliver UK and international email programmes for Total Platform clients and support the wider marketing team with their scheduled email activities.
About the role:
Develop and execute email marketing campaigns including the set-up, scheduling, and deployment of one-time, recurring, and triggered campaigns
Help execute the email strategy and test plans for our Total Platform clients
Work closely with the key teams/stakeholders to create bespoke campaigns to increase sales, drive recruitment and retention
Analyse performance of email marketing campaigns to provide actionable insights and improvements for future development
Reporting on sales revenues generated through email marketing campaigns.
Assist with day-to-day administration tasks
Conduct detailed competitor analysis reports
We are looking for the following skills and experience:
Email marketing experience essential
Self-motivated & highly organised with the ability to adapt to a changing environment and stay calm under pressure
Experience of utilising CRM / email service platforms
Experience working with HTML an advantage
Aptitude for attention to detail
Able to take direction and deliver tasks accordingly
Effective team player with a can-do attitude
Excellent verbal and written communication skills
Possess strong analytical and problem-solving skills
Intermediate level user of Microsoft Outlook, Excel and Microsoft Word
Marketing experience ideally gained in a retail environment
Experience of undertaking IP warming plans would be an advantage
You know Next, but did you know we’re a FTSE-100 retail company employing over 43,000 people across the UK and Ireland. We’re the UK’s 2nd largest fashion retailer and for Kidswear we’re the market leader. At the last count we have over 540 stores, plus the Next Online and it’s now possible to buy on-line from over 70 countries around the world! So we’ve gone global!