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Content Executive

Employer
WHSmith
Location
Swindon, Wiltshire
Salary
Competitive
Closing date
5 Jul 2022

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Job Details

Job Description

Content Executive
Greenbridge, Swindon
Grade C 

We have an exciting opportunity for a Content Executive to join our High Street Head Office in Swindon.  This role is responsible for the creation of engaging customer facing content on all WHSmith digital touch points. 

What you’ll be doing:
- Creating high quality engaging content for the WHSmith Digital touch points
- Work closely with Head of Department to develop content and collaborate on social media strategies.
- Creation of product descriptions, range overviews, profile and brand pages, site and email copy, social assets and blog content
- Bring ideas to the table and help steer our agenda and targets
- Copywriting in response to briefed content requirements 
- Using analytical tools to monitor the successes and engagement levels for different types of content reporting based on analytics and propose where improvements can be made 
- Ensuring that all content is produced to meet SEO targets
- Constantly monitor peers and similar outlets to keep in front of new content trends and opportunities

What we are looking for:
- Excel, Word, PowerPoint & Google Analytics, Wordpress and CMS platforms ideally SFCC experience
- Degree educated or equivalent is desirable 
- Good understanding of HTML and CSS
- Previous experience in a similar role 
- Excellent copywriting and creative writing skills
- Experience of working in a content led environment 
- Understanding of search engine optimisation and social media 
- Strong organisational and planning abilities
 

What we can offer you:
Annual bonus based on company performance
Hybrid working model from home and in the office
24 days holiday, plus your Birthday off, plus Bank Holidays with an opportunity to buy extra days holiday
Finish at 4pm on a Friday
Competitive pension contribution
Staff discount card for stores and online

About Us
WHSmith is a leading, global travel retailer with a smaller business located on UK high streets. Since 1792, we’ve grown and evolved into a globally recognised brand, and we’re proud to be that air of familiarity people love and trust on their journey, both in life and through life. Today, we have more than 1700 stores in over 30 countries across the globe, serving millions of customers every year, and you’ll find us at airports, railway stations, hospitals and on the high street.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, colour, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, and basis of disability. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

 

Company

WHSmith started in 1792 with a small news vendor in Little Grosvenor Street, London, followed by the opening of our first bookstall in Euston Station in 1848. We quickly established ourselves as the favoured newsagent, stationers and bookseller opening stores across the UK. From this point on, there has been no looking back.

View our Top Employer page.

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