Top tips for budding franchisees

Top tips for budding franchisees

There are a number of Do's that any prospective franchisee should consider.

1. Do meet with the franchisor. This is the beginning of a relationship and it is important that you trust and get on with the franchisor.

2. Do talk or meet with existing franchisees. Ask for full access to all franchisees to make sure you are not just speaking to the more successful ones.

3. Do fully understand the commitment you are making. This will be your business and you should understand the skills you require and those you might have to bring in.

4. Do investigate and understand the market place. 5. Do buy into and believe in the product or service. It is vital that you have confidence in the brand you are buying into and truly believe it is better than the competition.

With regard to the Don’ts.

1. Don’t expect success to be handed to you on a plate. Even if the franchised brand is well developed, the franchisee still needs to put in hard work and experience.

2. Don’t allow worries to build up. The franchisor should be there to support you throughout the term of the franchise.

3. Don’t be fearful of competition. Competition is healthy and evidences demand for the product or service that is being offered.

4. Don’t just sign what is put in front of you. Have any documentation checked out by someone qualified to ensure that you are entering into an equitable agreement.

5. Don't rely only on the initial training you receive. The chances are that the initial training will be like learning to drive a car. You learn the fundamentals - only experience will give you all the knowledge you need.

As the franchisor, from my point of view, the main do is to be open and honest with all franchisees or prospective franchisees. The key don’t is to accept any franchisee just because they have the money. The brand is only as good as the franchisees running the business and reputation is paramount.

Karen Sherr is founder of the Musical Minis franchise. For more information on how to become a franchisee for Musical Minis, click here.

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