Initial Investment

£7920 Plus VAT

Training provided



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About Us

A rewarding and flexible opportunity where you’re in control of your own time as you inspire and empower little ones with original storytelling and dramatic play classes.

In Debutots classes we bring our original, fictional tales to life. We combine learning and play to create unique weekly group adventures. Our classes empower little ones with confidence, creativity and a love of language. At a time when they’re learning about everything… Debutots makes it fun.

Working with children aged 6 months – 7 years, We are the UK’s premier drama-in-education company for the early years, running original classes expertly created to support National Curricula. We use original Debutots stories, drama and play techniques to promote skilful communication, develop cognitive skills and grow a child’s positive sense of themselves and of others.

We are filling a much needed gap in education as we inspire small children to develop their learning and their confidence through creativity. What could be more rewarding than making a lasting difference to children’s lives?

Debutots franchisees continue to benefit from a diverse and stable customer base and this offers flexibility as to how you want to run your business and from where you generate your income stream. Classes are delivered in Schools, Nurseries and Children’s Centres across the UK. We are also active in the local community where we run our popular Parent and Child sessions in local venues.

Our franchise model and our first ever franchisees’ businesses have turned 10 years old in 2017!


“I’ll be doing Debutots until the end of my days!”

Sharon Redden, Debutots NI.

What Does a Debutots Franchise Offer?

  • Access to a proven model that has been in operation for 10 years
  • A chance to make a real, lasting difference to the lives of young children in your community
  • Excellent value with everything you need to launch and grow your business for a really competitive price
  • The security of a carefully crafted product that is both creative and innovative
  • Many different revenue streams leading to a diverse business with lower risk
  • Access to the premium end of a market where you can charge up to £125p.h. for your services
  • Diligent, personal mentoring and support to enable you to grow your business successfully
  • Flexible working hours designed around your life and ideally suited to a parent
  • Immense job satisfaction watching children develop invaluable life skills with your help
  • Fantastic on-going Head Office training, support and mentoring, along with peer to peer support
  • A chance to do something you’ll love that both fits around your life and is a great business opportunity
  • Franchisee satisfaction. Scoring 96% in an independent satisfaction survey we have been finalists in
  • The Best Franchise Awards sponsored by RBS and Lloyds bank for 2 years running.
  • We were in the top 4 children’s franchises in 2017 for franchisee satisfaction!

About You

Debutots has enabled franchisees to earn more than their employed salary while working fewer hours. Our fun, supportive group of like-minded people come from a variety of working backgrounds; examples include: retail area manager, legal secretary, nursery practitioner, marketing director, teacher, teaching assistant and stay at home mum.
A background in, or the confidence to embrace, drama and storytelling is essential to deliver our classes with integrity and inspire the children and adults you will be working with. We are looking for friendly people with passion and enthusiasm!
We’re looking for people who have a genuine desire to build their own successful business within the Debutots franchise model. Our franchisees truly believe in our wonderful and original product and want to share their passion for what we do with their local community.

Training and Support

Each Debutots franchise is an individual business that we wholeheartedly invest our time, knowledge and enthusiasm in. Our comprehensive training and friendly network ensures you can boldly take that step and fearlessly leap into self-employment. You’ll develop your current skills, learn valuable new ones, and have support and advice, not only from Head Office, but also from our other franchisees who love to share their experiences.

  • Initial 3 day practical training
  • 1 day business training
  • Weekly mentoring calls
  • Step by step guidance for growing your business and taking on staff
  • Ongoing training on new products or changes to our marketplace
  • Annual franchisee get together where we share ideas and experiences and benefit from specialist training
  • Open-door policy where franchisees can contact their mentor with even the smallest query

Jennifer Debutots


Debutots Debutots Debutots Debutots


Financial Information

Charges: up to £125 per hour and £70 per half hour (charges vary from location to location)
Profit margin: up to 70% per class

Investment: £7920 +VAT

Financing of The Debutots Franchise is supported by all the major banks as they recognise it as being a proven and reliable business opportunity.

Jennifer DebutotsJennifer David

Mum to 3 children, 7, 11 and 13yrs

Staff: 4
Weekly classes: 35 – 40
Additional income: Holiday clubs and parties
Normal working hours: School hours 5 days a week
Additional hours: 4 days per holiday club and sometimes a party on a Saturday morning. Some “admin evenings” once the children are in bed!
Franchisee for: 10yrs

“I was looking for something that would suit my interests, experience and strengths – Debutots ticked all the boxes.

My family are proud of my business and I love that I’m setting an example for my kids – it really is possible to enjoy your job!

I love working with children: telling stories, dancing, popping bubbles, dramatic play; any stresses or craziness that may be going on in the world of adults melt away…it makes for a very simple and joy-filled life!”

Emma Booth

Mum to Max, 5yrs

Staff: 1
Weekly classes: 20
Additional income: Parties
Normal working hours: School hours 4 days a week
Additional working hours: Some “admin evenings” when Max is in bed and sometimes a party on a Saturday morning.
Franchisee for: 3yrs

“I was attracted to Debutots because of the exceptional quality of the product, business tools and thorough training; all this and the ongoing mentor support made my investment thoroughly worth it. Even my accountant said the value for money is excellent.

I put the foundations for my business firmly in place – within 6 months I was working with 15 nurseries and schools.”


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