Social Media Analytics Manager

Expiring today

26 Apr 2022
20 May 2022
Full Time
Contract Type

As the Social Media Analytics Manager, your primary role will be to support teams at Sky, across group, to establish strong social media measurement frameworks, provide performance analysis that allows Sky to constantly improve its social media output and deliver critical insights from social data. Your key focus will be the UK & German markets, but the role will require collaboration across all social media teams at Sky.


What you'll do:

  • Deliver structured insights from social data sources
  • Work closely with counterparts in Germany and across group to create sustainable frameworks that help Sky understand and improve performance
  • Work closely with Sky Studios social media teams to deliver social listening, analytics and campaign performance across platforms for Sky Studios shows and films
  • In partnership with the social media analytics team, develop Sky's group social listening output, creating everything from local insight and global dashboards
  • Understand our key stakeholders' business areas
  • Lead test and learn initiatives to help continually improve the performance of group social media activity
  • Build a strong partnership with the Senior Social Media Analyst to raise the profile of the SM analytics team across the business


What you'll bring:

  • Minimum 3+ years in a similar field
  • German Native language speaker. (Highly proficient speakers considered)
  • Proven track record on landing social insights and analytics across social and paid social campaigns
  • Experience and knowledge across a variety of social listening and analytics tools and techniques (e.g. Sprinklr, Bright Analytics)
  • Understanding of Business decision making: working with stakeholders to understand their decisions and the opportunities these present
  • Excellent technical execution and attention to detail
  • An ability to summarise patterns and findings in a convincing story and professionally presenting this to stakeholders at all levels
  • A commercial interest, demonstrating a keen interest in the media industry and a desire to follow recent trends in the market


Team Overview:


Sky Studios

We want to make Sky Studios famous for exceptional content and a place where Europe's top creatives want to do their best work. By 2024, viewers across Europe will be able to enjoy twice as much Sky original content as they do today, fully supported and backed by Comcast NBC Universal. We're an agile Studio, seeking out untold stories while working in creative partnership with today's best writers, producers and on-screen talent - bringing viewers content they wouldn't find anywhere else.


We bring the best from the global market into Sky - we buy technology, marketing, corporate, operational services and editorial production solutions. We are an international team working with our stakeholders our partners to curate the most effective and efficient customer-led operating model. High ethical standards are embeded in our team, and we engage our supply chains in creating a sustainable future!


The Rewards:


There's a reason people can't stop talking about #LifeAtSky. Our great range of rewards really are something special, here are just a few:

  • Sky Q, for the TV you love all in one place

  • A generous pension package

  • Private healthcare

  • Discounted mobile and broadband


Where you'll work:Osterley:

Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There's also plenty of bike shelters and showers.

On campus, you'll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.



Recognised as an 'Inclusive Top 50 Employer' and a 'Times Top 50 Employer for Women', we're working hard to ensure we're a truly inclusive place to work. This means we don't just look at your CV. We're more focused on who you are and the potential you'll bring to Sky. We also know that everyone has a life outside work, so we're happy to discuss flexible working!


And we'll do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process, speak to our recruitment team who will be happy to support you


We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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