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Principal Product Manager - Upgrade, Crossgrade

Closing date
16 May 2024

Job Details

We believe in better. And we make it happen.


Better content. Better products. And better careers.


Working in Tech, Product or Data at Sky is about building the next and the new. From broadband to broadcast, streaming to mobile, SkyQ to Sky Glass, we never stand still. We optimise and innovate.


We turn big ideas into the products, content and services millions of people love.


And we do it all right here at Sky.


Global Streaming Platform


Global Streaming Platform team develop and supports market-leading video streaming services, underpinned by state-of-the-art engineering principles. We do this at huge scale: for over 50 million customers globally, spanning NBCUniversal, Peacock, Sky, NOW, SkyShowtime and Showmax. No matter the device, the time or the place, we make sure that our diverse audiences can easily find and enjoy whatever they want to watch, choosing from the world's best entertainment, news and sport.



As Principal Product Manager, Product Management leading Upgrade & Crossgrade on our Commerce team, this role holder will conceive, define, design, develop, test, and launch highly effective upgrade and crossgrade experiences that are contextually relevant, exceedingly useful and deeply resonant with users.



What you'll do:


  • Develop and own high-value, consumer-centric digital features and products supporting Peacock's upgrade, cross-sell and monetisation efforts.

  • Define vision, KPIs, and high-level priorities across the global product portfolio Drive stakeholder, leadership, and executive alignment around upgrade and monetisation strategy and prioritisation.

  • Synthesise user research and performance data to create strategic, iterative experimentation plans.

  • Present vision, strategy, work product, insights, and KPIs to stakeholders at every level of the organisation.

  • Collaborate with other product owners, product marketing and brand teams, designers, and engineers to successfully deliver products to market. Build, test, learn, and increment.

  • Balance inputs from business, design, research, technology, and external teams.

  • Create a network of cross-functional partners. Build rapport and earn trust.

  • Define and model best practices across the team. Collaborate on the planning and building of scalable and extensible tools and resources.

  • Act as a close, trusted partner with design and engineering stakeholders to create multiplatform, scalable capabilities.

  • Provide mentorship, guidance, and feedback to junior Product Managers on the team.


What you'll bring


  • Minimum 7 years managing the upgrade and/or monetisation product lifecycle - incubating, building, delivering, and scaling digital products.

  • Experience leading the prioritisation, management, and delivery of a strategic roadmap across a global portfolio of products.

  • Extensive experience creating and executing data-informed, hypothesis-driven experimentation plans.

  • Demonstrated ability to analyse large, complex problem areas and identify the key strategic priorities to drive success.

  • Experience developing and shipping products for the web, mobile apps, smart TVs, connected TV devices - tvOS, Fire TV, Roku, etc.

  • Fluency in defining problem statements, running design sessions with UX/Product Design, hypothesis-based design.

  • Expertise in rapid deployment and experimentation - metrics, analytics, A/B testing, user testing, and market research.

  • Comfort with various product management tools such as Jira, Optimizely, Powerpoint, and Excel

  • Experience working in an agile software development environment.


The rewards


There's one thing people can't stop talking about when it comes to #LifeAtSky: the perks. Here's a taster:


  • Sky Q, for the TV you love all in one place.

  • The magic of Sky Glass at an exclusive rate.

  • A generous pension package.

  • Private healthcare.

  • Discounted mobile and broadband.

  • A wide range of Sky VIP rewards and experiences.

  • Inclusion & how you'll work.



Inclusion & how you'll work


We are a Disability Confident Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all, and will make reasonable adjustments to support you where appropriate. Please flag any adjustments you need to your recruiter as early as you can.


We've embraced hybrid working and split our time between unique office spaces and the convenience of working from home. You'll find out more about what hybrid working looks like for your role later on in the recruitment process.



Your office space:




Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There's also plenty of bike shelters and showers.


On campus, you'll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.



We'd love to hear from you


Inventive, forward-thinking minds come together to work in Tech, Product and Data at Sky. It's a place where you can explore what if, how far, and what next.


But better doesn't stop at what we do, it's how we do it, too. We embrace each other's differences. We support our community and contribute to a sustainable future for our business and the planet.


If you believe in better, we'll back you all the way.


Just so you know: if your application is successful, we'll ask you to complete a criminal record check. And depending on the role you have applied for and the nature of any convictions you may have, we might have to withdraw the offer.





Sky is the operator of the leading multichannel television platform in the UK and Ireland with viewers in 8.6 million households.

Sky was the winner of the Overall Top Employer Award for the 2016 Top Employer Awards. It was praised by the judges for the strong evidence of its support for diversity, female career progression across the board and family friendly working which was backed up with strong evidence and case studies.

View our Top Employer profile

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