How to make the most of direct selling

Direct Selling


If you’re looking for an alternative to the typical 9-5, direct selling could be an option. Direct selling is where products are sold directly to consumers outside of a fixed retail environment. It offers the freedom to work when and where you please, it gives you an opportunity to embrace your inner entrepreneur and you can build up your own business that you can be proud of.  Director General of the Direct Selling Association (DSA), Lynda Mills, shares what you need to know about the industry if you’re just starting out.

Becoming a direct seller…

It could not be simpler. To begin with, head to the DSA website and take a look at all of our member companies. Once you’ve found a company that you think you’d like to represent, head over to their website and sign up. From there, you will purchase a starter kit, which will be no more than £200, and you’re ready to start selling. Yes, it’s that easy!

All members of the DSA sign a code of conduct which ensures they abide by the trading standards and uphold best practice so you can be assured that you and your customers are fully protected.

Choosing a company youre passionate about…

To become a great direct seller, it’s vital that you choose to represent a company that you have a real interest in. There’s a huge array of member companies to choose from, so whether your passions lie in beauty, home interiors, books, food or fashion, there’s going to be a company that suits you.

Running your own business and making a living…

You’ve chosen your member company and have received your starter kit – now what? Well, it’s time to start networking and selling your products! Direct selling can be done over the phone, through social media, you can go out and meet people face-to-face or host parties. In terms of income, you get paid a percentage of the sales you make. Direct selling doesn’t promise you an easy fortune though; it’s like any business and the more time and effort you put into it, the more you will get out of it.

To find out more about the DSA, visit:

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